Web Analytics World is where to find our latest updates, views and opinions on the world of digital marketing, web analytics and latest trends.
Guest bloggers, each with an expert view, join us to give insights into their particular interests and passions.
The website is a large internet marketing resource with latest news from the world of digital media as well as online training guides, video and much more. We receive large volumes of traffic from around the world and have a strong social media following with large numbers of active Facebook and Twitter followers.
Latest Posts from Web Analytics World
- 6 Must-Watch Big Data Trends for 2017Posted on January 17, 2017 at 10:00 am
Big data is now omnipresent. It is embedded into our day-to-day lives as the hard-wired DNA that fuels our business processes and decisions. Data-driven cultures went mainstream in 2016, with organizations scrambling to establish data strategies that enabled all employees to make better informed […]
- Rediscover Customer Engagement in 2017Posted on January 10, 2017 at 10:00 am
Customer Engagement is not just a pop up discipline of last few months. In 2017 it will be a key discipline – if not even part of leading company strategies – and here’s why: Many companies have a customer friendly direction and a lot of companies think they are truly […]
- My Most Impactful Analytics Technologies in 2016Posted on January 3, 2017 at 10:00 am
The tools that have impacted my Analytics life in 2016 the most? ProductsUp, a powerful lever for marketing your product data; Analysis Workspace, an Analytics interface that turns data tables into a playground; Spotwatch, a tool that helps you watch your and your competitors’ TV […]
- Your Top 10 Favourite Posts of 2016!Posted on December 13, 2016 at 10:00 am
Can you believe it’s almost the end of another year? I can’t believe how quickly this year has gone and the next is already looming around the corner! It’s been a big year for WAW and the Jump Digital Team with our MSc with Aberdeen University going live earlier this year and […]
- Manage and Measure: Our Helpful Tool GuidePosted on December 6, 2016 at 10:00 am
Over the years we’ve added a range of analytics/marketing tools and platforms that we’ve either had the opportunity to try or that we believe will be a useful tool for our readers to use. In the last few months we’ve been updating both the look and feel of the pages and we […]
- How to Master Full Funnel Attribution with Customer AnalyticsPosted on November 1, 2016 at 10:00 am
Over the next three to five years, 75% of marketers say they will be responsible for owning the end-to-end customer experience. This includes the moment a prospect hears about your brand to the ongoing relationship that follows and beyond. This represents a paradigm shift in the way organizations […]